Bespoke Execution

Bespoke Execution – For The Ultimate In Exclusivity

For maiden launch of SNGLRTY we have made available the ultimate in exclusive watch packages for the connoisseurs.  The Bespoke Package has been designed for those who wish to have an exclusive watch that you know no one else has on their wrist.

The basis for the watch will be the  the Premium Execution Fully Decorated Sellita SW300-1 movement and integrated with the SNGLRTY movement to deliver the patented display but, after that, everything will be at your discretion.

Your journey to your ultimate watch will start with a personal consultation with Yvan Kettering of the Swiss watch design house YK For, the same design house that we worked with exclusively for SNGLRTY.  Following your consultation, where you will be asked about the design concepts and influences that you would like encapsulated in the final piece, you will be delivered a mood board with 3 concepts drawings.  From these concept drawings your final design will be distilled to a final set of design drawings that will be used for final production.

There are many areas of the watch that you will be able to influence including:

  • The shape and size of the watch
  • The colours and finishes of the watch face and the SNGLRTY hand
  • The material used for construction of the watch case (there are some restrictions here)
  • The colour and finish of the watch case
  • The watch band, the material and execution of the band
  • The buckle and how it integrates into the band

Once the final drawings are signed off then the watch will be hand made in Switzerland under the executive supervision of Daniel Blunschi – one of the two patent holders of the SNGLRTY display.

Now Live on Kickstarter and Indiegogo